Objective: To create a t-shirt design for a social media contest being hosted by Kasasa. Design needed to have appeal to the Kasasa customer and generate buzz around the product. Three shirts would be selected to be featured. Twitter followers could vote for their favorite with the chance to win the one with the most votes at the conclusion of the contest.
Solution: I started by developing a snappy sounding tagline that had a sense of Kasasa’s attitude to it. I based my design around unique type solutions entwined with small illustrations, giving it some quirkiness. My “Checking Burrito” design was chosen as one of the three t-shirt contestants to be featured on Kasasa’s twitter.